HTC posted to social media on Thursday, the two videos it played on Sunday as CEO Peter Chou took the stage to introduce the HTC One M9. The first video shows what you might consider the birth of the HTC One M9.
We see metal in the sky, forming the body of what turns out to be HTC’s new flagship phone. Soon, the BoomSound speaker can be seen along with the new volume rockers and the repositioned power button on the phone. There it is in all of its glory, the HTC One M9. The second video is narrated by none other than Robert Downey Jr. You might recall that HTC reportedly paid the actor $12 million to appear in a ridiculous advertisement that fell flat on every level.
All we can assume is that HTC was owed a few more ads for the $12 million they paid Downey and wanted to get their money’s worth. This video showed different people all around the world using the HTC One M9 and ended with Downey Jr. saying that “we’re all One.”
While these videos were perfect for the occasion in which they were used, for HTC’s sake let’s hope that the actual television ads focus more on the features of the phone.